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Eutelsat Powers up a new orbital position to drive expansion in high growth markets

Paris 28 July 2011 www.eutelsat.com

Eutelsat Communications (Euronext Paris: ETL) today announced that it is expanding its commercial response to high-growth video, data, telecom and broadband markets with the opening of business at the 3° East orbital position. To support further long-term expansion, Eutelsat has selected Astrium to build a tri-band satellite, which will increase and diversify its resources for markets in Africa, the Middle East, Central Asia and South America. Called Eutelsat 3B, the satellite will operate in C, Ku and Ka-bands and be launched in early 2014.

In advance of Eutelsat 3B, resources on a satellite now called Eutelsat 3A were deployed this month to 3° East. This capacity is able to deliver users powerful coverage of Europe and North Africa for services that include GSM backhaul, data networks, IP backbone connectivity and maritime applications.

To complement Eutelsat’s capacity portfolio and geographic reach, the Eutelsat 3B satellite will add resources in three frequency bands connected to fixed and steerable antennas for maximum flexibility. With a single platform assembling Ku, C and Ka transponders, users will be able to select the most relevant frequency band for different types of service. Ku and C-band capacity will further consolidate Eutelsat’s response to broadcast and data markets that represent the two most dynamic applications in the Fixed Satellite Services sector. High throughput beams in the Ka-band, that will be individually steerable to regional and national markets and operated with scalable allocation of power and spectrum, will in addition support innovative applications in bandwidth-demanding markets.

Commenting on Eutelsat’s new programme, Michel de Rosen, Eutelsat CEO, said. “By opening a new orbital position for business now with Eutelsat 3A, and securing varied and highly flexible capacity for the future with Eutelsat 3B, we are adding a new layer of diversity to the resources we can provide to multiple markets with long-term growth potential. This is an exciting step forward for Eutelsat. It underscores our commitment to pursuing an active investment strategy in innovative satellite programmes in order to win and retain the confidence of customers operating in differentiated and vibrant markets.”

Up to 51 transponders on Eutelsat 3B will be configured as follows:

• A Ku-band payload of up to 30 transponders will be connected to widebeam footprints over extended Europe and East Africa. A steerable beam will add further flexibility, with coverage possible of South America or African regions. This capacity will address video contribution, corporate networks, data and telecom markets.
• A C-band payload with 12 transponders connected to a pan-African beam will respond to continued high demand for capacity for telecom services.
• A Ka-band payload of nine transponders connected to steerable beams that are in particular expected to cover Africa and South America will meet expanding connectivity requirements for corporate networks and Internet access.

The Eutelsat 3B satellite will be based on the Astrium Eurostar 3000 platform. Weighing 6 tonnes at launch, the satellite will be designed with 15 year life expectancy. The investment required for this programme is included in Eutelsat's capital expenditure outlook for the period July 1, 2011 to June 30, 2014.

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SES sets signs for further growth

New logo and brand identity presented at IBC in Amsterdam

Luxembourg 9 September 2011

SES S.A. is continuing its push for growth and has presented a new brand identity and logo at the opening of the industry’s leading annual trade show IBC in Amsterdam. The new brand is centered on the consistent use of the SES name and logo throughout the markets in which SES operates worldwide. The introduction of the new corporate identity supports SES’s efforts to create a homogeneous global presence and a single interface for customers in established and emerging markets.

SES is a world-leading satellite operator, currently undertaking significant investments to grow its satellite fleet and its business. With ten spacecraft to be launched between now and the end of 2014, SES will increase its global fleet capacity by 23 per cent in comparison to year-end 2010. As a leader in direct-to-home (DTH) and High Definition (HD) television, SES today transmits more than 5,900 TV and radio channels around the world, more than 1,000 of them in HD. SES’s 47 satellites reach 245 million households around the world and carry 43 DTH platforms across the continents. Approximately 85 per cent of the new satellite capacity that SES is launching through 2014 will be dedicated to the highly dynamic emerging markets in Latin America, Africa, Middle East, the Asia/Pacific region and India.

“When we implemented a streamlined management structure back in May, we laid the basis for the execution of our ambitious global goals and our growth strategy,” says Romain Bausch, President and CEO of SES. “Our new corporate design will support our efforts to grow our business and develop a single customer interface, further intensifying customer proximity and our links to industry. The new SES structure and appearance represent a next logical step in the development of our company as a leading and innovative satellite operator.”